Lighters by Christopher Shannon for Zippo.
Iconic American brand Zippo is proud to announce the launch of a limited edition lighter collection with renowned British fashion designer Christopher Shannon. In four unique designs, Shannon celebrates the hedonism of nights out with friends.
Zippo lighters have long represented a keepsake vestige for the designer who enjoys working with accessories in all their forms. Each lighter in the collection showcases memories of colourful scenery taken from archive imagery by photographer Jason Evans.
Distorted Christopher Shannon artwork inspired by the style of T-shirt slogans of the past feature on the reverse.
Christopher Shannon said: “I wanted each lighter in the collection to feel like a memento; something you give to a friend after a night out. It’s a nod to the fact that Zippo lighters have this unique life span that can see them take on different owners over the years.” He continues, “I’ve long held an affinity for Zippo since seeing my brother own one. I was a
jealous sibling then and am now enjoying bringing my take to this classic brand. I think of the Zippo lighter as one of a ‘holy trinity’ of items young guys have in their pockets, alongside a phone and keys, so this should be something many men can identify with.”
The reciprocal partnership initially saw Zippo provide stimulus for Christopher Shannon’s SS16 collection showcased at London Collections: Men earlier this summer. Shannon’s signature knitwear was emblazoned with a design featuring the world-famous Zippo windproof lighter and models walked the runway with Zippo lighters hanging from their necks.With its unique, definitive design and the famous Zippo “click”, Zippo lighters have long been distinguished as the symbol of style and ingrained in the fabric of global pop culture. The lighter has been seen in the hands of many of the most influential people from the worlds of fashion, music and film. To date the brand has featured in more than 1,800 movies, stage
plays and television shows. The likes of movie director Quentin Tarantino won’t make a movie without a Zippo lighter in it and Frank Sinatra is buried with his. David Warfel, Global Marketing Director at Zippo said: “Collaborating with Christopher
Shannon made sense for so many reasons. We like how he integrates the everyday into fashion and his position on throwaway culture really resonated with us. At Zippo we pride ourselves on making durable products and we’re still backed by our famous lifetime guarantee. We are delighted that Christopher has used our lighters as his latest canvas.”
The limited run of just 300 Zippo x Christopher Shannon windproof lighters will be available from 12 October from http://www.Christophershannon.co.uk and you can order it in India! Yes! Are you excited?
The Daily Mint 